Episode 149

The SWEET Journey of Boombalattis

Published on: 11th December, 2024

Boombalattis: The Sweet Journey of Wes & Kristen Bechtel | Ice Cream Innovators

Join hosts Chris Kellum and Tyler Ya2w on the Whiskey & Wisdom podcast as they interview Wes and Kristen Bechtel, the passionate owners of Boombalattis. Discover the story behind Boombalattis, an ice cream brand in Wilmington with multiple locations and plans for expansion. Wes and Kristen share their experiences running the business, dealing with challenges, and their creative process for developing new flavors. Learn about their company's commitment to the well-being of their employees and their strategies for marketing and growth. The episode also delves into their award-winning ice cream, charitable collaborations, and future plans. This engaging conversation provides a sweet glimpse into the world of ice cream entrepreneurship.


00:00 Welcome and Introductions

00:14 Meet the Owners of Boombalattis

00:59 Expansion and Challenges

05:09 The Ice Cream Business Journey

10:52 Employee Stories and Retention

16:02 Seasonal Flavors and Marketing

29:50 Community Engagement and Events

32:30 The Ice Cream Association

33:09 Membership and Travel Plans

33:34 Ice Cream Leadership Session

34:38 Marketing and Brainstorming

35:21 Fun Facts About Vanilla and Eggnog

40:58 Favorite Ice Cream Flavors

50:32 Ice Cream Awards and Vegan Options

56:43 Reflections on Success and Growth

01:02:44 Social Media and Shipping

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Whiskey & Wisdom
Talking about life over a glass of whiskey
Discussing life's most fascinating topics over a good glass of whiskey.
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Tyler Yaw